Media Training

Be prepared for the media

PR Support

Help with using the media

News Releases

Our clients' latest news articles

Free Tips

How to deal with the media

PR Support

 
At Kate Betts Media we don’t just promise, we deliver. At least 95 per cent* of our press releases are used – most of them in several media outlets, including television, radio, newspapers, websites and magazines.
 
Most of them are not altered very much, but instead are pretty much “cut and pasted” straight in. It’s like having an advertorial, but without paying the publication, and with far more credibility.
 
The media coverage has led to tangible results for organisations and businesses, such as the manufacturer who received several orders after a page lead in a newspaper, the visitor attraction that saw visits to its website nearly triple within hours of being featured on TV and the supplier that saw a surge in inquiries after being in the trade press.
 
Our PR success is based upon our understanding of the media. Associates at Kate Betts Media have a background in journalism. We have literally been there, filmed it, recorded it and got the T-shirt.
 
We know getting featured in the media is about giving them stories, we know what stories they will like and which will end up in the bin. We know the structure of the press release is vital, we know deadlines are sacrosanct and we know the names to talk to – because we probably used to work with them.
 
And we work with you to design a campaign that works.
 
Here are some examples of stories we have got into the media:
 
Reds go green
 
Toy dealer's pet ate batman
 
62-year-old Mick gets first qualification
 
Carbon negative office building built in Yorkshire
 
Redundancy leads to new life as brewer
 
Firm lands new deal to screen airline staff
 
Lone worker experts secure new deal
 
Brewery harnesses the sun to make perfect pint
 
Free advice for would-be entrepreneurs
 

We also offer media training, so when the reporters start ringing up to arrange an interview, we can make sure you are equipped to get your message across.

If you'd like help dealing with the media contact us now.

 * We say at least 95% because we know our media monitoring system is not foolproof (none are) - so even the missing 5% could have got used somewhere.....